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World Variety Produce imports Australian mangoes for first time

World Variety Produce, Los Angeles, which markets under the Melissa’s brand, is importing mangoes from Australia for the first time this year. Clearance was granted by the U.S. Department of Agriculture in September 2013, and the first Australian mangoes entered the U.S. the week of Feb. 9, according to the Australian Mango Industry Association.

The Australian mango season extends from September through March, with larger volumes available between October and February.

“In the past season we undertook two trial shipments, and we were very pleased with the response from our importers and retailers. In the 2015-16 season, we plan to build our export momentum to develop a presence in the U.S.,”
said Treena Welch, marketing manager for the Australian Mango Industry Association.

As shipments ramp up, Welch said the focus will be on quality, not quantity. “It is critical that we put the resources behind our exports, so we build the market and ensure we focus on quality and keeping importers, U.S. retailers and, critically, the U.S. consumer happy,” she said.

Importing from Australia gives importers the chance to add variety to their mango offerings.

“There are currently about seven or eight different varieties that are now admissible,” said Robert Schueller, public relations director. 

So far, the company has only shipped keitt mangoes from Australia but expects to begin shipments of Calypso and Honey Gold mangoes, among others, starting this fall when they come into season again.

 Schueller said the additional varieties are especially exciting.

“It’s always great to see the No. 1 fruit in the world becoming more accessible and more competitive with other imports during those time periods. We’re just now starting to find out what the rest of the world has known all along,” 
he said.

Some of the unique varieties include kensington pride, Calypso, Honey Gold and R2E2, as well as already-known varieties such as keitt.

 “In Australia, the Kensington pride variety has been grown for many years and still accounts for approximately 60% of production. Calypso, Honey Gold and R2E2 varieties account for 30% of the national crop,” Welch said.

These new varieties are rounder with a yellow-orange skin and a pretty pink blush and a yellow-orange flesh, Welch said. Rachel Munoz, marketing director for the National Mango Board, Orlando, Fla., said these new options are a benefit and a challenge.

“Australia offers us different varieties that aren’t available everywhere. We’re still gathering information about that market and how to help them promote those new varieties here to U.S. consumers,” 
Munoz said.

Personally, she said she has tried the Calypso variety and was impressed.


Publication date: 4/28/2015

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The Chaunsa has a Brix rating in the 22 degree level which is unheard of!
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Perhaps it is time for a GLOBAL taste test ???

In alphabetical order by Country....



Alphonso (mango)
From Wikipedia, the free encyclopedia

Alphonso (हापुस Haapoos in Marathi, હાફુસ in Gujarati, ಆಪೂಸ್ Aapoos in Kannada) is a mango cultivar that is considered by many[who?] to be one of the best in terms of sweetness, richness and flavor. 

It has considerable shelf life of a week after it is ripe making it exportable. 

It is also one of the most expensive kinds of mango and is grown mainly in Kokan region of western India.

 It is in season April through May and the fruit wei…

Mangoes date back 65 million years according to research ...

Experts at the Birbal Sahni Institute of Palaeobotany (BSIP) here have traced the origin of mango to the hills of Meghalaya, India from a 65 million year-old fossil of a mango leaf. 

The earlier fossil records of mango (Mangifera indica) from the Northeast and elsewhere were 25 to 30 million years old. The 'carbonized leaf fossil' from Damalgiri area of Meghalaya hills, believed to be a mango tree from the peninsular India, was found by Dr R. C. Mehrotra, senior scientist, BSIP and his colleagues. 

After careful analysis of the fossil of the mango leaf and leaves of modern plants, the BISP scientist found many of the fossil leaf characters to be similar to mangifera.

An extensive study of the anatomy and morphology of several modern-day species of the genus mangifera with the fossil samples had reinforced the concept that its centre of origin is Northeast India, from where it spread into neighbouring areas, says Dr. Mehrotra. 

The genus is believed to have disseminated into neighb…

DHL (INDIA) makes gifting mangoes as easy as 1-2-3-....

Gifting mangoes is now easy with DHL
Announcement / Corporate

 May 19, 2011, 14:04 IST

Come this summer pamper your loved ones abroad with a box of delicious mangoes through DHL’s Express Easy Mango service, a unique one-stop-shop and hassle-free service for gifting mangoes all across the world.

This unique service by DHL Express, the world’s leading express company, allows customers to send mangoes from India across the world to the following countries Belgium, Canada, Czech Republic, Germany, Greece, Hungary, Hong Kong, Italy, Luxemburg, Maldives, Netherlands, Norway, Oman, Qatar Singapore, Switzerland and Sweden.

Mangoes can be availed of free of cost by merely paying for the Air Express service. In addition, DHL Express assists customers with the necessary paperwork along with procurement of quality-grade Alphonso mangoes.

Commenting on the new service, Mr. R.S Subramanian, Country Head, DHL Express India said: “With the advent of the mango season, it is no wonder that DHL Express Ea…