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Mexican mangoes support category growth















April 24, 2015 | 1:41 pm EDT













The Mexican deal is breathing new life into the growing mango category, according to Jose Rossignoli, category general manager at Robinson Fresh Worldwide Inc., Eden Prairie, Min.




“The Peruvian season was challenged by lower yields, a decreased export volume out of Peru, declined demand in the Northeast part of the U.S. due to the cold weather front, as well as slowdowns at the West Coast ports disrupting the flow of supply,” Rossignoli said.



“All of these culminated in a difficult three weeks of the Peruvian season. However, the movement into Mexico is showing signs of a healthy start,” he said.



Shippers are excited for the potential growth in the mango category this year as demand continues to increase.




“I think mangoes will be the number one fruit this year in terms of added sales because of the increase in availability,” said Robert Schueller, public relations director for Los Angeles-based World Variety Produce, which markets the Melissa’s brand.



The National Mango Board reports an increase of 53% since they began marketing mangoes in 2005.



Some growth in the category is coming from domestic production, Schueller said.



“This is the largest and strongest California season we’ve seen. We’re seeing an extended season for that starting in late July and running through October. It’s really exciting we’re able to grow the green keitts here in the desert region,” he said.




Ken Nabal, president of Idaho Falls, Idaho-based Kingston Fresh, believes the biggest opportunity for growth is the Midwest.


“About 25 years ago, I didn’t know much about mangoes, but now I’m a believer,” he said.



Nabal also believes mangoes should be targeted to young children.



“It’s important we introduce mangoes to kids right away so they’ll like it. They eat what their parents eat,”  he said.



A projected large crop for 2015 means retailers will have ample opportunities to promote.



Ronnie Cohen, vice president of sales and partner for Vision Import Group, Los Angeles, said he is hoping retailers and foodservice industries take advantage of the increase in volume.



“Mexico is increasing in volume each year, so last year was the exception, not the rule, and we need everyone to put mangoes on special because there will be a lot of opportunities for promotions and ads,” Cohen said.



http://www.thepacker.com/fruits/mexican-mangoes-support-category-growth

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Perhaps it is time for a GLOBAL taste test ???





In alphabetical order by Country....










India




Alphonso





Alphonso (mango)
From Wikipedia, the free encyclopedia








Alphonso (हापुस Haapoos in Marathi, હાફુસ in Gujarati, ಆಪೂಸ್ Aapoos in Kannada) is a mango cultivar that is considered by many[who?] to be one of the best in terms of sweetness, richness and flavor. 


It has considerable shelf life of a week after it is ripe making it exportable. 

It is also one of the most expensive kinds of mango and is grown mainly in Kokan region of western India.

 It is in season April through May and the fruit wei…

INDIA 2016 : Mango production in state likely to take a hit this year

TNN | May 22, 2016, 12.32 PM IST






Mangaluru: Vagaries of nature is expected to take a toll on the production of King of Fruits - Mango - in Karnataka this year. A combination of failure of pre-monsoon showers at the flowering and growth stage and spike in temperature in mango growing belt of the state is expected to limit the total production of mango to an estimated 12 lakh tonnes in the current season as against 14 lakh tonnes in the last calendar year.



However, the good news for fruit lovers is that this could see price of mangoes across varieties decrease marginally by 2-3%. This is mainly on account of 'import' of the fruit from other mango-growing states in India, said M Kamalakshi Rajanna, chairperson, Karnataka State Mango Development and Marketing Corporation Ltd.




Karnataka is the third largest mango-growing state in India after Uttar Pradesh and Maharashtra.



Inaugurating a two-day Vasanthotsava organized by Shivarama Karantha Pilikula Nisargadhama and the Corporation at P…

Mangoes date back 65 million years according to research ...

Experts at the Birbal Sahni Institute of Palaeobotany (BSIP) here have traced the origin of mango to the hills of Meghalaya, India from a 65 million year-old fossil of a mango leaf. 





The earlier fossil records of mango (Mangifera indica) from the Northeast and elsewhere were 25 to 30 million years old. The 'carbonized leaf fossil' from Damalgiri area of Meghalaya hills, believed to be a mango tree from the peninsular India, was found by Dr R. C. Mehrotra, senior scientist, BSIP and his colleagues. 




After careful analysis of the fossil of the mango leaf and leaves of modern plants, the BISP scientist found many of the fossil leaf characters to be similar to mangifera.


An extensive study of the anatomy and morphology of several modern-day species of the genus mangifera with the fossil samples had reinforced the concept that its centre of origin is Northeast India, from where it spread into neighbouring areas, says Dr. Mehrotra. 




The genus is believed to have disseminated into neighb…