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FOCUS ON RETAIL : Northgate Gonzalez mango display goes for a record














By Pamela Riemenschneider July 29, 2015 | 2:05 pm EDT












Photo By Northgate Gonzalez Markets




  




 




 



 








Anaheim, Calif.-based Northgate Gonzalez Markets had more than Mango Mania in a record-setting display built in late July.



Alfonso Cano, produce director, said Northgate Gonzalez decided to coordinate two events around its entry for the National Mango Board’s Mango Mania display contest.




“First was to build the largest fruit display ever,” he said. 



“We even entered the display to the folks at Guinness.”



On July 21, Cano said a “Loco Por Mango” display was built at the company’s Long Beach, Calif., store that was 17 pallets long, 2 pallets wide and about 80,000 pounds of large, extra large and yellow mangos.




This qualifies as the largest fruit display at retail, Cano said, and was submitted to the Guinness Book of World Records for certification.




As the massive display sold down, Northgate Gonzalez converted it into the second phase, the Northgate Gonzalez Soccer Stadium and “Copa Mango.”



Cano said all Northgate Gonzalez stores participated mango promotions in July, increasing sales four-fold over the previous year.




Topics:
Topics Produce Retailer:
NORTHGATE GONZALEZ MARKETS
MANGO
NATIONAL MANGO BOARD
MANGO MANIA
DISPLAY CONTEST









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About the Author:




Pamela Riemenschneider , Editor




Pamela Riemenschneider has been with The Packer Newspaper for the past 10 years, and editor of sister publication Produce Retailer Magazine since 2009. 


During her time with Vance Publishing, she’s traveled all over North America and Europe visiting grocery operations, from single-store fruit stands to national chain supermarkets. She focuses on retail and consumer trends, packaging, new products and in-store operations to help retailers build exceptional produce categories. 


She also produces a video series from her Austin, Texas, home, “Pamela’s Kitchen,” where she does first-hand reviews of new products, often featuring her two sons, Ike and Uli.







http://www.produceretailer.com/news/industry-news/northgate-gonzalez-mango-display-goes-record





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Alphonso





Alphonso (mango)
From Wikipedia, the free encyclopedia








Alphonso (हापुस Haapoos in Marathi, હાફુસ in Gujarati, ಆಪೂಸ್ Aapoos in Kannada) is a mango cultivar that is considered by many[who?] to be one of the best in terms of sweetness, richness and flavor. 


It has considerable shelf life of a week after it is ripe making it exportable. 

It is also one of the most expensive kinds of mango and is grown mainly in Kokan region of western India.

 It is in season April through May and the fruit wei…

INDIA 2016 : Mango production in state likely to take a hit this year

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Mangaluru: Vagaries of nature is expected to take a toll on the production of King of Fruits - Mango - in Karnataka this year. A combination of failure of pre-monsoon showers at the flowering and growth stage and spike in temperature in mango growing belt of the state is expected to limit the total production of mango to an estimated 12 lakh tonnes in the current season as against 14 lakh tonnes in the last calendar year.



However, the good news for fruit lovers is that this could see price of mangoes across varieties decrease marginally by 2-3%. This is mainly on account of 'import' of the fruit from other mango-growing states in India, said M Kamalakshi Rajanna, chairperson, Karnataka State Mango Development and Marketing Corporation Ltd.




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